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Marketing and Sponsorship

Marketplace Roundup: Swiss Watchmaker Signs Mesut Özil To Become Ambassador

Swiss watchmaker Cyrus Genève has signed Real Madrid and German int'l player Mesut Özil as its new brand ambassador (Cyrus Genève). ... League One side Portsmouth signed a new partnership with Sondico Professional to provide the club with replica shirts, training wear and merchandise. The company will present a check for £10,000 ($15,000) to the Pompey Supporters' Trust to buy community share in the club (Portsmouth FC). ... German motorsports pay-TV channel Motorvision TV "will sponsor two cars of Team Attempto Racing in the Porsche Carrera Cup during the '13 season" (DWDL, 4/29). ... Badminton England signed a partnership with Gullivers Sports Travel for the upcoming London Grand Prix, taking place at the Copper Box on Queen Elizabeth Olympic Park from Oct. 1-6. The new partnership enables Gullivers to provide accomodation for national and int'l players and event staff (Badminton England).

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PODCASTS

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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