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SBD Global/April 26, 2013/Marketing and Sponsorship
Allianz Signs Stadium Naming-Rights Deal With Palmeiras, Extends Deal With IPC
Published April 26, 2013
PARALYMPICS DEAL: Allianz and the Int'l Paralympic Committee signed an agreement, which extends the Paralympic commitment of Allianz as an int'l partner. Allianz has been a partner of the IPC since '06 and the first int'l partner of the IPC since '11. The current four-year agreement spans a full Paralympic Games cycle, including Allianz's support of the National Paralympic Committees on their way to the 2014 Sochi Winter Games and the 2016 Rio de Janeiro Summer Games (IPC).