Menu
Events and Attractions

Usain Bolt Given $762,000 To Headline 'Stellar Cast' At London's Anniversary Games

Sprinter Usain Bolt will net £500,000 ($762,000) "for less than 20 seconds’ work" when he returns to the Olympic Stadium to compete in the Anniversary Games in July, according to Rick Broadbent of the LONDON TIMES. Bolt "has been confirmed as the star turn" at the Anniversary Games on July 26-28. He will run in the 100m dash on the Friday night "before a showboating shuffle" in the 4x100m relay on Saturday. Bolt has snubbed Britain in recent years, "because of punitive laws that would have taxed him on his global income." However, the laws "have been changed and he is free for a massive windfall." It means "he will be getting around five times more" than British stars like Mo Farah and Jessica Ennis. His standard fee is $300,000 a run. Organizers "have pulled out all the stops, and the chequebook, to guarantee a stellar cast containing 29 Olympic medal-winners, 12 world champions and four world record holders" (LONDON TIMES, 4/17).

STAR-STUDDED CAST: In London, Owen Gibson reported government officials agreed "to a one-off exeption" allowing Bolt and other int'l athletes appearing at the event to avoid tax rules. Other overseas star names include 100m hurdles Olympic champion Sally Pearson, sprinter Carmelita Jeter and men's 400m champion Kirani James. The women's 400m Gold Medalist Sanya Richards-Ross "will renew her rivalry" with Christine Ohuruogu, who she beat into second place at the London Games. UK Athletics "has signed up all five British track and field medallists," including Farah, Ennis and Greg Rutherford, for the London Grand Prix. Fourteen of Great Britain's 16 Paralympic medalists "have also signed up," with the notable exceptions of David Weir and Hannah Cockroft (GUARDIAN, 4/17).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2013/04/18/Events-and-Attractions/Anniversary-Games.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2013/04/18/Events-and-Attractions/Anniversary-Games.aspx

CLOSE