JP Morgan Upgrades Nike Stock To Overweight; Seen As Boost In Down Market

JP Morgan Monday upgraded shares of Nike “to overweight, giving the stock a boost in a down market,” according to CNBC's Scott Wapner. Baker Ave Asset Management CEO Simon Baker said Nike has a “multiyear product line ahead of it,” $2-3B in “free cash flow” and the slowdown in China has been "corrected.” Baker also noted Nike “sees a big opportunity in women’s apparel” and has “massive growth” in e-commerce. But Shelter Harbor Capital co-Founder Brian Kelly said those positives had “already been priced in the stock." Nike is up 20% "in the last couple of months,” and the JP Morgan note "didn’t really bring out anything incrementally new." Kelly: "It was all about the fact that the management said everything was going to be great.” Simon added, “One thing that Nike has consistently done over the last 30 years, which you can’t put in a balance sheet, is innovation.” Fusion Analytics VP Josh Brown: “Whatever you think they’ve already done in China is a joke compared to what the opportunity is” (“Fast Money Halftime Report,” CNBC, 2/11).