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SBD Global/January 24, 2013/Marketing and Sponsorship

Brasileiro Club Coritiba Confirms BMG's Exit, Looks To Sign New Title Sponsor

Brasileiro club Coritiba has confirmed that its main jersey sponsor bank BMG "will not renew its sponsorship," according to Lucas Turco of MAQUINA DO ESPORTE. Coritiba's marketing department is "negotiating with three other companies" to replace BMG. One of the companies in negotiation with the club is government-owned bank Caixa Econômica Federal. The bank already sponsors other Brazilian clubs like Corinthians, Avaí, Figueirense and Atlético-PR. Coritiba will thank BMG for its four years of sponsorship during halftime of Saturday's friendly against Argentinian club Colón (MAQUINA DO ESPORTE, 1/22).
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