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SBD Global/January 10, 2013/Marketing and Sponsorship
Longines To Sponsor Dubai World Cup Opening Night
Published January 10, 2013
YOU BET YOUR HORSES: Betting operator, Betfred and Totepool have inked deals with 31 Racecourse Media Group racetracks, plus Ascot, to provide pool betting services and on-course betting shops. The courses include Cheltenham, Aintree, Newmarket, Epsom, York, Newbury, Goodwood, Sandown and Ascot, which will join RMG in June '14. The pool betting arrangement means the on-course Totepool betting service will remain at those circuits until at least July '18 (Betfred).