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SBD Global/December 7, 2012/Media

ZDF's Champions League Broadcast Earns Wednesday's Highest TV Rating

German public broadcaster ZDF "obtained Wednesday's top rating with its broadcast of the Champions League match between Bayern Munich and FC BATE Borisov," according to Sidney Schering of QUOTEN METER. A total of 7.09 million viewers tuned in to watch Bayern's 4-1 victory. The number equaled a market share of 23.8%. In the target demographic 14-49, ZDF obtained a 17.7% share. German pay-TV channel Sky attracted a total of 540,000 viewers to its simulcast of Wednesday's Champions League games. In the target demographic, Sky's broadcast was watched by 260,000. The numbers translate into market shares of 1.8% and 2.6%, respectively (QUOTEN METER, 12/6).
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