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SBD Global/November 20, 2012/Media
Sky Deutschland Sees Record Ratings For Its U.S. Grand Prix Broadcast
Published November 20, 2012
BASKETBALL: German private-TV channel kabel eins "obtained disappointing ratings" for its broadcast of the Basketball Bundesliga game between Bayern Munich and Brose Baskets Bamberg. In the target demographic, the channel's market share temporarily dropped below 1%. In addition, private-TV channel Sport1 "attracted only 80,000 viewers to its broadcast of the BBL game between Berlin and Frankfurt, which equals a 0.3% market share." In the target demographic, the market share was also 0.3% (DWDL, 11/19).