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SBD Global/November 19, 2012/Media
Del Piero Game Changer For A-League Broadcast Deal With Fox Sports, SBS
Published November 19, 2012
CHOICE WORDS FROM ITALY: In Sydney, Gatt added that "the deal to beam Sydney's games live into Italy on pay-TV" in the wake of the signing of Del Piero was being "touted as an exciting breakthrough for the A-League, but it has also left the competition open to huge criticism." While Del Piero was being "hailed for his brace of goals, the Italians took a swipe at the club, the players and the quality of football" following Friday's 4-2 loss to the Brisbane Roar, making it Sydney's third consecutive defeat. Broadcaster Eurosport described Del Piero, "who single-handedly kept his team in the game, as a lighthouse and the only one that has any clear idea of the game." Tuttosport's extended online headline last week read: "Sydney coach resigns. 'I cannot stand the pressure,'" alluding to the fact that Del Piero carries his teammates and condemning the A-League (THE AUSTRALIAN, 11/19).
POKE THE GIANT: Also in Sydney, Bossi & Dillon noted the broadcast deal has been negotiated over a long time and was the FFA former CEO Ben Buckley's "final commitment to the game before stepping down." FFA CEO David Gallop is "excited by the A-League's potential to become a major player." Gallop said, "I think the sleeping giant metaphor, we've moved beyond that now. The giant is well and truly awake, out of bed, and out the front door, from what we've seen in terms of success of the A-League this season and also the continued growth of grassroots football" (SYDNEY MORNING HERALD, 11/19).