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SBD Global/October 10, 2012/Media

ESPN Introduces New Sports Viewing-Cruise Experience

ESPNatSEA is unveiling a line-up of ESPN International live network sports viewing-cruise VIP events, featuring current and former athletes, int'l cheerleaders and dance teams plus themed-viewing events including “My Team" super fan costume parties. ESPNatSEA provides a VIP, special and reserved shipboard TV network experience showcasing a variety of live televised sports events combined with adventurous travel itineraries aboard the finest cruise ships in the world. These VIP live TV event cruises starting with American football and int'l football are being created by ESPN International aboard a variety of participating cruise lines, offering a wide range of sports-related cruise experiences and itineraries to a worldwide audience. The first two upcoming ESPNatSEA events will set sail this February on the biggest football weekend of the year. The focus will be on televising live two of the most popular sports in the world – American football and int'l football. In addition to the live network viewing of American football, ESPN International is celebrating the launch of its global int'l football brand – ESPNFC – with special segments of the ESPNatSEA adventures being filmed for the ESPNFC Press Pass television program (ESPN).
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