Quote of the Day
"It is a huge coup for CAA. It is one of the biggest properties in the soccer world and one of the crown jewels out there."-- FocalSport President and former MLS Exec VP Mark Noonan, on CAA's deal to sell commercial rights for UEFA's Euro 2016 and 2018 World Cup. (SPORTS BUSINESS JOURNEL, 10/8)
Events
Top Stories
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Football Fashion Statement
A study revealed that European football clubs have "broken the €500M ($649M) mark for shirt sponsorship deals for the first time," according to Arne Richter of the DPA. The study, conducted by sport marketing company Sport+Markt, showed that Europe's top football leagues have generated a total of €522M ($677M) "through shirt sponsorship deals." The 20 EPL clubs lead the way with deals worth a total of €148.7M ($193M). The EPL is followed by the German Bundesliga (€119.8M/$155.5M), Italian Serie A (€82.8M/$107.4M), Spanish La Liga (€78.7M/$102M), French Ligue 1 (€52.3M/$67.9M) and Dutch Eredivisie (€39.8M/$51.6M).
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The Wish List
Rugby World Cup venue plan focuses on football stadiums.
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So Close
Flamengo says adidas sponsorship deal will be worth $229M over 10 years.
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Cutting Support
Spanish sports council cuts federation grants by 34%.
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Causing A Stir
Loan company Wonga a controversial sponsor for Newcastle United.
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Marquee Value
Foreign stars help A-League openers draw record numbers for TV, online.
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Clasico TV
Real Madrid-Barcelona match draws 1.9M viewers for pay-TV broadcasters.
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Helping The Cause
Croatian players offer $174K prize to fan if 25,000 attend game.
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Pay To Play
Malaysian league to require teams to pay deposit up front to ensure salaries.



