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SBD Global/October 5, 2012/Marketing and Sponsorship

Tunisian Football Federation Agrees To One-Year Deal With Gillette

Gillette "has partnered" with the Tunisian Football Federation (FTF) to become the official team sponsor, according to ESPACEMANAGER.com. The sponsorship agreement runs through Oct. '13. It is the first time in Gillette's history that it has signed "such a sponsorship deal with a national team from the Arab world." The announcement was made at a press conference in Tunis on Thursday, in the presence of FTF officials and a number of players from the Tunisian national team. (ESPACEMANAGER.com, 10/4).
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