Quote of the Day
"We're the oldest sports league in the world. That's an amazing thing."-- English Football League's new Chief Commercial Officer Richard Heaselgrave, who is tasked with bolstering the league's brand and revenue streams. (MARKETINGMAGAZINE.co.uk, 10/1)
Top Stories
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CAA To Broker UEFA TV
UEFA "signed an agreement with a newly created unit of Creative Artists Agency LLP to manage the sale of broadcasting rights to qualifying matches for Euro 2016 and the 2018 World Cup," according to Tariq Panja of BLOOMBERG. UEFA said in a release Monday that CAA Eleven "will handle the sale of the rights" that the football organization took over after promising its 53 member associations $1.5B, an increase on what they make through individual agreements. UEFA did not "provide details about whether CAA Eleven has provided any financial guarantees or what rights are included." The organization announced the agreement Monday following a meeting of UEFA’s executive committee in St. Petersburg, Russia.
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Ryder On The Tube
European Ryder Cup comeback scores 2.2 million viewers for Sky Sports 1.
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The Asian Front
Octagon Asia's Sandilands talks about the company's initiatives in Asia.
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Can't Let Go
Mediaset buys A-League rights so Italian fans can follow Del Piero.
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First-Time Deal
Irish Football Association signs three-year deal with Precision.
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Cost Of Admission
Basketball Bundesliga ups price for teams to buy into league to $320K.
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Bullish On Circuit
Sportsman, Red Bull strap in for World Rallying Championship.
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South Of The Border
BBVA Bancomer partners with NBA for Mexico Game 2012.
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Time For Reckoning
Old Rangers Football Club owes more than $150M in unpaid taxes.
