Jaguar Tunes Up Tennis Portfolio Executive Transactions Wasps Seek To Raise $53M With Bond Retails Score Big Ahead Of 'Megafight' More Than 2M Watch Europa League Barcelona, Fitness Time Ink Deal Hamilton Stays Atop Of Sport Rich List ICC Launches Urgent Investigation Names In The News UCI Confirms Astana To Keep License
SBD Global/September 27, 2012/OlympicsPrint All
Organizers of the '14 Sochi Games celebrated the 500-days-out mark yesterday by unveiling the event's official slogan: "Hot.Cool.Yours." SOCOG President & CEO Dmitry Chernyshenko said that the slogan is "aimed to bring more foreigners to Sochi and also make Russians proud." He noted that the motto makes reference to "Sochi's unique sun-and-snow climate." Around 12,000 Olympic volunteers in 17 cities took part in festivities to mark 500 days out (RT.com, 9/25). Chernyshenko said that "infrastructure in the Black Sea resort is now 70% complete and that preparations are on schedule for Russia’s first Winter Games" (AP, 9/25).