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SBD Global/September 27, 2012/MediaPrint All
The BBC, which has provided coverage of Wimbledon since '27, "wants more nighttime tennis and less grunting during matches," according to Danielle Rossingh of BLOOMBERG. Matches at this year’s Wimbledon championships finished as late as 11pm with the retractable roof over Centre Court shut as rain interrupted play almost daily in the first week. The weather boosted TV ratings for the BBC, the host broadcaster and U.K. rights holder. BBC Sport Dir Barbara Slater said, "It’s been very successful. Inevitably, when play moves into the peak evening, audiences are higher." All England Club spokesperson Johnny Perkins said "at this stage there are no plans" to add night matches to the schedule. Perkins said, "We stick to what we are; an outdoor daytime event with the capacity to play late if we need to.' He added nighttime tennis would mean "a huge rethink in operational terms," such as changes to people's shift patterns or transport. Slater welcomed plans to tackle the issue of grunting in tennis, which she said "frequently draws negative feedback from viewers." The women’s WTA tennis tour in June said that it is working with the Int'l Tennis Federation and the four majors to "drive excessive grunting" out of the sport. Slater when asked about the excessive grunting said, "It is a shame, and some of our audiences clearly don't like that" (BLOOMBERG, 9/26).
Social gaming company CyberX Inc., which is a wholly owned subsidiary of CyberAgent, Inc. headquartered in Tokyo, announced the launch of a Major League Baseball-focused iOS mobile game, "MLB Stars Collection." Categorized as a "player battle game," users set out to build the most successful team by acquiring their favorite MLB players. It is available for download in the U.S., Canada and Mexico through the Apple App Store (CyberX). LeadOff Sports Marketing VP Taka Shirai said, "This type of game has been sensational in Japan, and it has spurred their mobile game industry to generate revenue of more than $4B this year. With the MLB brand, this game title has a big potential, and it will be interesting to see what kind of success it will have in the U.S. (SBD Global).
German pay-TV channel Sky "will show 30 hours of live coverage from the Ryder Cup this weekend." The continental golf competition between the U.S. and Europe will be played at the Medinah Country Club just outside of Chicago. Sky will broadcast the first 16 duels in foursome and fourball live starting at 2:10pm CEST on Friday and Saturday. On Sunday the pay-TV channel will show the final 12 single matches starting a 5:50pm CEST (SID, 9/26). ... The German Football League (DFL) advertised for bids the collection of official game data for the 1st and 2nd Bundesliga and the Supercup for another four years. The offer includes besides the collection of game data, starting with the '13-14 season, additional game-data related performances and products. The successful bidder will also receive non-exclusive rights to market the official game data (DFL).