Menu
Media

The Singapore F1 Grand Prix Provides RTL And Sky With Strong Ratings

The Singapore F1 Grand Prix, the year's only night race, "obtained high ratings" for both free-to-air TV channel RTL and pay-TV channel Sky in Germany, according to Manuel Weis of QUOTENMETR.de. RTL's broadcast of Sunday's two-hour race "was watched by a very strong" 5.19 million viewers. The peak audience came at 4pm CEST, "as almost 5.7 million people watched Red Bull driver Sebastian Vettel cross the finish line." Overall, RTL's race coverage obtained a 33.3% market share and a 29.9% share in the marketing relevant target age group 14-49. In addition, 370,000 people watched pay-TV channel Sky's broadcast of the race, which translates into a 2.4% share (QUOTENMETER.de, 9/24).

NUMBERS IN FRANCE UP: TF1's broadcast of the Singapore Grand Prix "largely seduced the public" with 2.9 million viewers and a 21% market share for individuals four years and older. The numbers indicate an increase of 300,000 viewers from last year's event, and also registered "great results amongst the male audience, with a 32% share" (LEBLOGTVNEWS.com, 9/24).

BUNDESLIGA RATINGS: QUOTENMETER.de's Manuel Weis also reported that Sky's Sunday Bundesliga coverage "was watched by more than 700,000 viewers." The simulcast of Werder Bremen against VfB Stuttgart and Hannover 96 against 1899 Hoffenheim, which both started at 5:30pm CEST, attracted an average of 740,000 viewers or a 4.6% market share. In the marketing relevant target group, those numbers were only slightly lower with 360,000 viewers and a 3.6% share. Sunday's early game between Borussia Mönchengladbach and Bayer Leverkusen was watched by 410,000 people "despite the simultaneous broadcast of the F1 race" (QUOTENMETER.de, 9/24).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2012/09/25/Media/F1-Ratings.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2012/09/25/Media/F1-Ratings.aspx

CLOSE