MasterCard Renews UEFA CL Deal Sky To Split With British Cycling Palmeiras Ends Pro Basketball Team New Balance Launches Ad Campaign Marketplace Roundup JvM/sports Signs Deal With Ingolstadt Fenerbahce In Naming Rights Deal Talks Heineken Kicks Off RWC Sponsorship Marketplace Roundup Ronaldo Reaches Deal With Mint Media
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SBD Global/September 17, 2012/Marketing and Sponsorship
Marketplace Roundup: Naza Group Sponsors The Sultan Of Selangor's Cup
Published September 17, 2012
ATHLETE ATTENTION: CIMB bank revealed that it will be sponsoring Mohd Nafiizwan Adnan, men’s national number two squash player. The 26-year-old Nafiizwan, currently ranked No. 33 in the world, will be signing an annual renewable agreement with CIMB, joining Dato’ Nicol David and Ong Beng Hee, Malaysia’s top two professional squash players, as CIMB-sponsored world-class athletes (CIMB). ... Adidas has roped in Indian cricketer Suresh Raina as its brand ambassador, and the player "will be sporting the company's cricket gear in the forthcoming T20 World Cup" (THE FINANCIAL EXPRESS, 9/16).