Quote of the Day
"Prepare to be inspired, prepare to be dazzled, prepare to be moved."-- LOCOG Chair Sebastian Coe, before the London Paralympics Opening Ceremony. (London GUARDIAN, 8/30)
Top Stories
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A Command Performance
The Paralympics Opening Ceremony drew 8 million viewers on Channel 4 in the U.K.
The London Paralympics Opening Ceremony "attracted an average audience of almost 8 million viewers -- making it one of the most-watched shows in Channel 4's 30-year history," according to John Plunkett of the London GUARDIAN. Wednesday night's "curtain raiser to the 11-day London 2012 Paralympic Games had an average of 7.6 million viewers, a 40% share of the audience," between 8pm London time and its later-than-expected finish around 12:20am. The dramatic Opening Ceremony from the Olympic Stadium in east London, a fortnight after the end of the Olympics, "had a 15-minute peak of 10.9 million viewers between 8:45pm and 9pm, and a five-minute peak of 11.2 million during that period."
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Trademark Troubles
Chinese businesses are rushing to trademark athlete's names without their permission.
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Eye To Futures
RBS is selling "mini futures" tied to ManU's recent stock offering.
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King Of The Hill
Barcelona's Andres Iniesta named Europe's best football player.
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Luck Of The Draw
UEFA selects the groups for 32-team Champions League tournament.
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Defense Partner
F1 team Caterham takes on defense group EADS as official partner.
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Leader Of The Pack
ManU sold 1.5 million jerseys last season to lead all football clubs.
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Heads Up
Argentine agency warns FIFA about questionable trades in South America.
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Storm Front
Melbourne rugby club re-signs Crown Casino as its jersey sponsor.
