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SBD Global/August 28, 2012/Media

BBC Hopes To Parlay Olympic Success Into $31M Minority Sports Channel

The BBC is considering a £20M ($31.6M) channel devoted to "lesser-known sports" following the success of the London Games, according to Mark Jefferies of the London DAILY MIRROR. BBC Head of Vision Roger Mosey, who oversaw coverage of the Olympics, said that bosses were now "looking at options for a full-time specialist sports channel." Referring to Head of BBC TV Sport Phillip Bernie, Mosey said, “Right now I would love to give Phillip £20M to go cover minority sports, but that has to be something the BBC works through.” He said that the BBC would be analyzing a report on the London Games. Talks about a sports channel or increased minority sports coverage is "likely to begin next month" when new BBC Dir General George Entwistle starts (DAILY MIRROR, 8/27).
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