Quote of the Day
"We will see if in all of the Champions League someone has Barça, Madrid or Valencia playing at 11pm on a Saturday followed by a Champions League game on a Tuesday."-- Malaga Coach Manuel Pellegrini, criticizing the late kick-off times on La Liga's schedule. (MUNDO DEPORTIVO, 8/22)
Events
Top Stories
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Staying Together
German Bundesliga club Bayern Munich has "extended its title sponsorship deal" with Deutsche Telekom for another four years through '17, according to BILD. The Bundesliga record-champion's current contract with the telecoms company "was supposed to expire in '13." The new deal "will reportedly increase Telekom's ad rights beyond the shirt sponsorship." Currently Bayern's deal with Telekom is "allegedly worth" €25M ($31.2M) annually. Under the new deal, it will "supposedly increase" to €30M ($37.4M) per year. If the numbers are accurate, Bayern would generate €120M ($150M) during the deal's duration.
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Pushing The Needle
The Cricket Board will begin testing digital ads this week during a match in Cardiff.
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Production Pitch
ITV plans to make a pitch for $160M contract to produce BT's Premier League games.
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The Dash For Cash
Rugby players and coaches make their pitches for a slice of the $1B TV-rights pie.
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Investment In Football
Santander Bank agrees to three-year sponsorship deal with Recopa Sul-Americana matches.
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Late Night Blues
La Liga's late-night kickoffs have Spanish football fans and coaches up in arms.
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Strange Bedfellows
Leading French and English rugby clubs are threatening to pull out of the Heineken Cup.
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Korean Benchmark
Ki's move to Swansea City could bring highest transfer fee ever for a Korean player.
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The Halcyon Days
German football is primed for a return to the economic glory days, report finds.
