Quote of the Day
"I think most people looking at the legacy benefits, looking at what London has achieved, looking at the image of this city and this country that has been projected around the world, and the benign economic effects, will think the money well spent."-- London Mayor Boris Johnson, after Sunday night's Closing Ceremony brought an end to the London Games. (London INDEPENDENT, 8/13)
The Closing Ceremony of the London Games proved to be an even bigger hit than the Opening Ceremony "with more than 23 million viewers" tuning in, according to John Plunkett of the London GUARDIAN. The Olympics "bowed out with a total average audience of 23.2 million viewers" between 9pm BST on Sunday and the early hours of Monday morning. This includes 22.9 million viewers, "a huge" 80.7% share, who were watching on BBC, with another 202,000 glued to one of the BBC's dedicated Olympics channels, BBC Olympics 1, and 83,000 watching in 3D on BBC HD. It was a sign of the appeal of the Olympics' final act that some 18.5 million viewers were still tuned in at midnight.
Nike launches outdoor ad campaign with Olympic double Gold Medal winner Mo Farah.
UEFA releases an estimate of $1.65B in revenue for the upcoming season.
British Olympics Chair Colin Moynihan announces that he will leave a year early.
BBC's Clare Balding signs on to become the face of Channel 4's horse-racing coverage.
Foxtel's multi-platform success will change the landscape for the next Olympics-rights bidders.
The final act for the London Games celebrated England's contribution to world music.
German Olympic Committee will stick with adidas through Sochi '14, Rio '16.
West Ham's Allardyce warns that Olympic Stadium will fall into ruin without football.
- SBJ/SBDG Global Olympic Blog
- BOA Chair Steps Down A Year Early
- Reflections On A 'Great' London Games
- London Earns Worldwide Praise For Games
- Nike Ad Just The Start For Farah
- Raucous Ceremony Celebrated Host
- London Gears Up For The Paralympics
- Focus Shifts To Sochi, Rio Games
- Countries To Evaluate Sports Programs