Menu
Olympics

The Athlete Grant Program Provides Support For Olympic And Paralympic Brazilian Athletes

Through the Athlete Grant Program, Brazil's Ministry of Sports has provided financial support for 111 of the 259 athletes in 32 sports at the London Games. The program also provides financial support for 156 of the 186 members of the Brazilian delegation at the Paralympic Games. The Athlete Grant Program is the largest individual sports sponsorship initiative in the world. The program targets high-performance athletes who achieve outstanding results in national and int'l competitions. Established in '05, the program has already awarded more than 18,000 grants to athletes, for a total investment of R$284.4M ($142.2M) from the Brazilian federal government. In '12, the Athlete Grant Program provided support to 4,243 high-performance Brazilian athletes from 53 sports in the Olympic and Paralympic Games. This number represents a 33.3% increase from the 3,182 athletes who benefited from the program in '11. Regardless of whether athletes have other sponsorship deals, established athletes may also receive financial support, which is a new deal to the program in '12 (SECOM).

SBJ Morning Buzzcast: May 15, 2024

The W's big night; here come the Valkyries and a major step forward in Jacksonville

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2012/07/30/Olympics/Brazil.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2012/07/30/Olympics/Brazil.aspx

CLOSE