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Weekend Hot Reads....

The N.Y. DAILY NEWS' Kevin Armstrong writes under the header, "Las Vegas, Baby! NFL, NHL Ready To Gamble On Future In Sin City?" The NHL Exec Committee last week selected Las Vegas as the league's next expansion market, meaning the city is "on the brink of becoming a major professional sports town." There are also "more who may want in on the rush," including the Raiders and Owner Mark Davis. However, Las Vegas "can be a difficult town to quantify in terms of its sports loyalties, what with the transient population and the three-shift work force." 

The N.Y. TIMES' Joe Nocera notes Warriors G Stephen Curry and Cavaliers F LeBron James, whose teams are facing one another in the NBA Finals, are also engaged in a sneaker war. The battle between the two brands could be a "new version of the infamous sneaker wars that Nike and Adidas fought" in the '90s. At a time when sales of basketball shoes "have been sluggish, Under Armour’s have taken off," in large part due to Curry's popularity. Still, UA's worth is a "long way" off from Nike and James.

Elsewhere:

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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