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Fox Earns 7.4 Fast-National For Cardinals' World Series Game 3 Win

Last night's Red Sox-Cardinals World Series Game 3 earned Fox a 7.4 fast-national rating, with 12.5 million viewers, up 21% and 19% respectively from a 6.1 with 10.5 million viewers a year ago. Last night marks the highest-rated, most-watched World Series Game 3 since a 9.1 rating with 15.4 million viewers in '09. Fox is averaging an 8.1 rating through three games of this year's World Series (Fox). Meanwhile, last night's crowd of 47,432 set a new record for attendance at Busch Stadium (THE DAILY).

The Cardinals' walk-off win on an obstruction call garnered heavy analysis across major media outlets. ESPN's John Saunders called it "one of the strangest endings the World Series has produced in more than a century.” ESPN’s Israel Gutierrez: “I hope that it goes seven games just so we forget about this and don't call this a swing moment” (“The Sports Reporters,” ESPN2, 10/27). The ST. LOUIS POST-DIPSATCH's front page reads, "A Leg Up." The BOSTON GLOBE offers, "Cardinals Win In Wild Finish."

"Fox NFL Sunday" broke away from football coverage just ten minutes into today's show, as Ken Rosenthal brought in World Series crew chief umpire John Hirschbeck and MLB Exec VP/Baseball Operations Joe Torre (THE DAILY). Elsewhere, Dodgers C A.J. Ellis weighs in on the final play in a special to the L.A. TIMES.

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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