Learfield Buys Signage Company GoVision Kerry Tharp Named Darlington Raceway President Lightning Keep Stamkos With $68M Deal Olympic Sponsors Worry About Rule 40 Blackmun Downplays Top Fears For Rio Games ESPN Makes Moves In Tech Department Bruin Sports Buys Video Streaming Firm Tix For Ft. Bragg MLB Game Are Nontransferable NBA's N.C. Decision Looms Large For Other Events USA Golf, Top Americans Discuss Rio Concerns
Mercedes-Benz Acquires Naming Rights To Falcons' New Stadium
Published August 21, 2015
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
The $1.5B stadium, designed by HOK and being built by Hunt Construction and Holder Construction, opens in '17. It will also serve as the home of Atlanta United FC, a new MLS club owned by Falcons Owner Arthur Blank. The '20 men’s Final Four is to be played in the new stadium, and the city is competing for future Super Bowls and College Football Playoffs.
Mercedes-Benz moved its U.S. HQ to Atlanta earlier this year and is building a new facility to open by '17. This marks Mercedes’ second NFL stadium – and second in the NFC South – for which it holds naming rights. The Saints in '11 announced a 10-year deal to put Mercedes’ name on the Superdome. In China, the company has held naming rights for Mercedes-Benz Arena in Shanghai since '09, one year before the building opened.