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Morning Hot Reads: He Jumped Early

USA TODAY reports two concussion experts agree that 49ers LB Chris Borland's early retirement is a "clear sign that years of science and research about traumatic brain injuries in football have created a new generation of educated athletes." Meanwhile, the SAN JOSE MERCURY NEWS goes with the sub-header, "Early retirement a surprise to some experts in concussion field."

WALL STREET JOURNAL: "The media industry is racing toward an Internet-TV future at a breathtaking pace." The L.A. TIMES goes with the header, "Apple TV 'Skinny' Bundle Could Accelerate Cord Cutting." Minneapolis STAR TRIBUNE: "Cutting The Cord: A Sports Fan's New Breed Of TV."

The WASHINGTON POST on adidas not renewing its deal as official NBA outfitter: "This fight isn’t just over basketball. The winner will also gain a crucial new foothold in America’s hyper-profitable sneaker industry."

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