EPL club Manchester City is “about to strike it rich” with a new $120M-a-year sponsorship renewal with Etihad Airways. See more in SBD Global (London DAILY MIRROR, 3/8).
MLS Commissioner Don Garber said that a “new round of expansion should be announced within 45 days” (AP, 3/8).
A crowd of 13,552 yesterday attended the Northern Iowa-Illinois State MVC men’s basketball tournament final at Scottrade Center, the fifth best attendance in tournament history (PANTAGRAPH.com, 3/8).
A report commissioned by the UCI states that top cycling officials “turned a blind eye to doping, operating in deference primarily to one rider – Lance Armstrong” (N.Y. TIMES, 3/9).
Tag Heuer today announced an endorsement deal with NHL Rangers G Henrik Lundqvist, who joins Cristiano Ronaldo, Maria Sharapova, Kei Nishikori, Jenson Button and Jeremy Lin, among others, as a brand ambassador for the Swiss watchmaker (Tag Heuer).
MLB has chosen Game Day Communications as the local PR firm for this year’s All-Star Game at Great American Ball Park. The firm was founded in '02 by former ESPN anchor Betsy Ross (CINCINNATI ENQUIRER, 3/8).
