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With Woods In Field, Phoenix Open To Shatter Attendance Mark

The Waste Management Phoenix Open tees off today, and last year's PGA Tour-record four-day crowd of 563,008 is expected to be "dwarfed this year" with Tiger Woods in the field. Tournament Dir Danny Calihan said, "We were already on pace for record numbers. But then we had a few days that were totally Tiger driven." More than 750 media credentials have been issued, up from the previous high of 550. An "auxiliary media center had to be built" (PGATOUR.com, 1/28).

Yesterday's pro-am drew the "largest Wednesday crowd in the tournament's history at 75,380, bettering the previous mark, set last year, by about 13,000" (ARIZONA REPUBLIC, 1/28).

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On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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