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Hyperice Using Athlete Endorsers To Launch Crowdsourcing Campaign
Published July 17, 2014
Anyone who contributes $10,000 to the crowdsourcing campaign gets a private meet-and-greet, followed by a Vyper recovery session, with Vonn or Griffin. For $449 or more, a contributor gets a Hyperice Vyper T-shirt and an exclusive limited-edition customized Vyper that is autographed by either Vonn, Griffin, Peterson or Steelers S Troy Polamalu, another investor in the company.