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New MMA Promotion World Series Of Fighting Launches Today

The new MMA promotion World Series Of Fighting formally launches today with a press conference at Planet Hollywood Resort & Casino in Las Vegas, which will host the debut event on Nov. 3.Sig Rogich is the company's CEO, while Ray Sefo serves as President. Initial reports "pegged WSOF as a tournament-based promotion," but the promotion "has opted instead for a more traditional card-to-card format" (USA TODAY, 9/6). NBC Sports Network will televise the inaugural card (THE DAILY). 
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