Classified Advertisements Runner's World Publisher Talks Boston Marathon UFC Projected To Sell Out In Orlando Emmert Defends Scholarship Values, Insurance Plan New Bucks Owners Open To Local Investors Bengals, County Reach Stadium Upgrades Deal Bettman Praises Shanahan's League Office Work Dierdorf Joins Michigan Booth For Football Louisville, Adidas Ink Five-Year Extension SBJ In-Depth: Action Sports
Upcoming Conferences and Events
MLBAM Unveils Latest Version Of At Bat App At Fan Upfront Event
Published February 29, 2012
MLBAM last night drew more than 200 people for its first-ever Fan Upfront, an invitation-only session in N.Y. to unveil its suite of consumer products for the upcoming season, including MLB.TV and MLB.com At Bat. The event, largely the brainchild of MLBAM VP/Communications Matt Gould, is thought to be a first among pro sports properties and likely will become an annual tradition.