Menu
Leagues and Governing Bodies

Immortals Disappointed By Riot Games' Decision Not To Include It In NA LCS

Esports organization Immortals bemoaned Riot Games’ decision to exclude them from the new North American League of Legends Championship Series, but promises the organization will continue growing. “I’m as disappointed as I’m sure all of you are, and to be frank, I don’t fully understand or agree with the reasons behind that decision,” Immortals CEO Noah Whinston said in a video to fans. Riot declined to address individual decisions. Immortals was one of four current NA LCS teams to not be invited back, instead being replaced in the new league by OpTic Gaming and new teams developed by the NBA’s Warriors, Cavaliers and Rockets and their owners. Only Immortals spoke after the Riot announcements. Harris Blitzer Sports & Entertainment-owned Team Dignitas, Team EnVyUs and Phoenix1 did not comment. The loss of a team in League of Legends, by far the most popular esports title worldwide, is a major blow to the organizations, and their ability to keep diversifying into other games and side businesses will be crucial. Immortals and Envy both field teams in Activision Blizzard’s upcoming Overwatch League. Whinston said Immortals will look for new opportunities in other titles, and also build out tech platforms, an event business and content related to its teams. Immortals also runs teams in Counter-Strike: Global Offensive, DOTA 2 and Super Smash Bros. AEG invested in Immortals in June, before the Riot selection process was underway, joining Grizzlies co-Exec Chair Steve Kaplan, Lionsgate and others. Steven Cohen, AEG's Chief Strategic Officer and Immortals board member, issued a statement yesterday that stated the “management team, the board of directors and our investors are in complete alignment with respect to the business plan and vision for Immortals, its role in esports and the prospects of esports generally going forward.”

For more coverage of the business of esports, visit our partners, esportsobserver.com.

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2017/11/21/Leagues-and-Governing-Bodies/Immortals-Riot.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2017/11/21/Leagues-and-Governing-Bodies/Immortals-Riot.aspx

CLOSE