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Marketing and Sponsorship

Dolphins First NFL Team To Partner With Music Streaming Service Deezer

The Dolphins are "offering fans a unique way to tune in to their collective vibe through a partnership" with music streaming service Deezer, according to Craig Davis of the South Florida SUN-SENTINEL. Among the features of the service is a channel "dedicated to playlists of Dolphins players, cheerleaders and mascot." The Dolphins are the first NFL team to "enter into such an arrangement with Deezer, which provides access to 43 million music tracks as well as more than 40,000 pieces of audio content including podcasts, audiobooks and sports commentary." Access to the service is "free for 30 days" and costs $9.99 a month "after that" (South Florida SUN-SENTINEL, 10/26).

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