Menu
Media

NBA, NextVR Set 27-Game Schedule To Produce Live Games For '17-18 Season

The NBA and virtual reality outfit NextVR, as part of their multiyear deal, have set a 27-game schedule to produce live games in the enhanced format during the ’17-18 season. The first such game will be Mavericks-Rockets on Oct. 21 and continue on an irregular schedule averaging about one game per week. The effort extends last year’s move to have regular games in VR, complete with announcers and pre- and post-game analysis. This year’s games will add several new production enhancements including stats, live infographics, volumetric telestration, and user-chosen viewing angles. NextVR CEO David Cole described the graphics as “floating like holograms within the field of play.” “We are continuing to advance the realism and fidelity of our NBA broadcasts and these new features will deliver the most immersive live basketball experience to date,” Cole said. In addition to those fully produced VR games, NextVR will also add a lighter VR effort called the NextVR Screening Room in which any NBA League Pass game can be seen on a virtual theatre-sized screen. The games will again be part of the NBA League Pass package, which costs $199.99 for the full-season package and is managed by the NBA Digital partnership between the league and Turner Sports. Seven of the 27 dates for full VR productions will be during NBA League Pass free preview windows.

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2017/10/12/Media/Next-VR-NBA.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2017/10/12/Media/Next-VR-NBA.aspx

CLOSE