NEW YORK, NY – JUNE 20: (L-R) Lineal & RING Magazine Middleweight World Champ Canelo Alvarez, Oscar De La Hoya and Gennadi Golovkin attend the Canelo Alvarez and Gennady Golovkin Press Tour at The Theater at Madison Square Garden on June 20, 2017 in New York City. (Photo by Brad Barket/Getty Images)
Sling TV will offer streaming of a second high-profile boxing match — when Canelo Alvarez faces Gennady Golovkin on Saturday in Las Vegas — for $79.99 plus taxes after it got a large number of buys of the pay-per-view fight that it also offered for Floyd Mayweather’s win last month against Conor McGregor.
Canelo vs. GGG is available in English and Spanish via HBO PPV to customers who can order the middleweight fight without long-term contracts or credit checks. Other fights that night include featherweights Joseph Diaz Jr. vs. Jorge Lara, junior featherweights Diego De La Hoya vs. Randy Caballero and lightweights Ryan Martin vs. Francisco Rojo.
Ankit Bishnoi, Director, Content Acquisition and Strategy for Sling TV, wrote that the company had been “overwhelmed with the response” it received after it offered the Mayweather-McGregor fight and UFC 214. Asked about numbers, Bishnoi responded with a statement to SportTechie.
“The first Sling TV pay-per-view events exceeded our expectations in terms of total purchases, viewers and customer experience,” he said last week. “We’re pleased to continue offering highly-anticipated pay-per-view events like UFC 215 and Canelo vs. Golovkin, and look forward to the response from our customers.”
Sling TV offered UFC 215 featuring Demetrious Johnson vs. Ray Borg on Saturday, but Borg pulled out of the fight one day earlier due to a viral illness, robbing that event of its featured fight.
🚨Updated Main Card #UFC215 lineup September 9, 10p ET🚨
Nunes / Shevchenko
dos Anjos / Magny
Cejudo / Reis
Latifi / Pedro
Melendez / Stephens
