Developers of the Inglewood stadium to be shared by the Rams and Chargers believe the venue will "reinvent game days for fans in a region that hasn't seen a large football-focused stadium built since the 1920s," according to Nathan Fenno of the L.A. TIMES. Though the venue will not open until '20, the "first examples of the revamped approach to experiencing football and other events went on sale earlier this month." They are 125 suites with "access to all Rams and Chargers games." Rams Exec VP/Football Operations & COO Kevin Demoff said that developers "wanted to create a stadium that's uniquely Los Angeles and, among other things, redefines the premium experience," which will include 24 top-tier owners' suites. The suite holders park "underneath the stadium and can access the exclusive Owners Club near the two dozen suites that stretch from goal line to goal line." The other two types currently available, Executive Suites and Patio Suites, "also include private clubs." The clubs "helped address a conundrum for designers." They wanted to "create a counterpart to iconic L.A. see-and-be-seen spots -- courtside seats at Lakers games and behind home plate at Dodger Stadium -- in an enormous venue that will hold about 70,000 people." Each of the "variety of suites ... are unique enough that virtual tours of them at the 20,000-square-foot premiere center in Playa Vista used to woo would-be buyers feels like hopping between different stadiums" (L.A. TIMES, 8/29). The first 125 suites jointly sold for both teams, which are designed in four distinct styles, sell for $300,000-800,000 a year, starting with 10-year terms (THE DAILY).
