NeuLion was involved with the stream that failed during the Mayweather-McGregor bout. Now UFC’s parent company is buying the digital video management company. (Photo by Ethan Miller/Getty Images)
Technology product and service provider NeuLion is powering the viewing experience for the boxing match between undefeated Floyd Mayweather and UFC star Conor McGregor on Saturday in Las Vegas.
NeuLion will live stream the fight for UFC, Sky Sports, Sky New Zealand and Eleven Sports Network, and many McGregor fans in his native Ireland and MMA followers will surely be among those watching. The global rights holders will be using the NeuLion Digital Platform for the live streaming of the four-fight SHOWTIME PPV event.
The NeuLion Digital Platform handles the authentication and purchasing of the Pay-Per-View (PPV) as fans visit each of the four streaming services, including UFC.TV, Sky Sports Box Office, Sky Fan Pass and the Eleven Sports Network’s OTT service. NeuLion ensures that each of these services delivers the fight into each of the rights holders’ respective licensed territories.
“These partners recognize the value of our depth of global experience and continued focus on delivering outstanding quality,” Roy Reichbach, President and CEO of NeuLion, said in a statement. “To be working with four fantastic NeuLion partners for the streaming, purchasing, and fan experience for one of the largest online events of the year, is very exciting for us.”
NeuLion also designed and developed the consumer experience that UFC, Sky Sports, Sky New Zealand and Eleven Sports Network fans will interact with as they watch the live streaming of the fight on web, mobile, tablet and other connected devices.
