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This Week In Sports Tech: NFL TV Ratings, Ravens Mixed Reality, Patriots Fancam And More

Here are the top stories in sports technology from this past week:

The NFL just released data on TV ratings from the 2016 season. Even after television executives everywhere blamed the election for poor ratings, is it possible football’s TV audience is still growing?

As this football season gets going, the Baltimore Ravens will start incorporating mixed reality into their game-prep. No word yet on how easy it is to tackle a hologram.

We’ve all seen extremely high resolution photos of stadium crowds that allow users to zoom in on themselves in the nosebleeds, but now the New England Patriots are going to automate this process; an exciting step in the technology’s evolution.

Donald De La Haye, now former kicker for UCF, just got in a big fight with the NCAA over monetizing his YouTube channel. The NCAA revealed the reasoning earlier this week, and there doesn’t seem to be a happy ending here.

And, Madison Square Garden just announced that it’s moving into the ever-growing esports realm in a big way.

 

 

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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