BIG3 TV Audience Down Sharply From FS1 Debut, But Well Above Same Time Slot In '16

The BIG3 has had four telecasts to date on FS1 -- all on a one-day tape delay -- and the viewership for the three-on-three basketball series has been declining since debuting June 26. The four telecasts to date have averaged 228,000 viewers, with the most recent broadcast July 17 down 63% from the debut. That initial Monday telecast from 8:00-11:00pm ET averaged 400,000 viewers for an event held in Brooklyn. The second telecast from Charlotte on July 3 was down 41% from that initial broadcast (235,000 viewers). The third episode from Tulsa on July 10 dropped to 129,000 viewers. The average of 228,000 viewers is above what FS1 averaged for its Big East men’s conference tournament games this year (212,000 viewers). It also is above NBA TV’s average of 104,000 viewers for Summer League games this year. FS1 is seeing a 128% viewership increase compared to the same primetime time slots last year. In the comparable four Monday windows last year, FS1 aired UFC specials, “Speak For Yourself” reruns and the World Poker Tour. Those four primetime windows last year averaged 100,000 viewers.