Menu
Marketing and Sponsorship

Open For Business: McGregor Not Limited To Reebok Apparel For Mayweather Fight

Audie Attar, the manager for UFC fighter Conor McGregor, indicated his client is a "free agent as it relates to athletic apparel" for the upcoming fight against Floyd Mayweather Jr. on Aug. 26. Attar yesterday appeared on "The MMA Hour" podcast and said, "We let a lot of our deals lapse so there are a lot of open categories that we’ve been negotiating with brands, including Reebok. We’ll see how that all plays out.” Fighters are required to wear Reebok apparel during UFC-sanctioned events, but the Mayweather fight is a boxing match outside of the MMA promotion's jurisdiction. Podcast host Ariel Helwani said, "I can’t even imagine the offers that are coming your way now for this. He’s a free agent for this! That might be your greatest coup of them all.” Attar: “It’s definitely a great opportunity” (“The MMA Hour,” MMAFIGHTING.com, 6/19).

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2017/06/20/Marketing-and-Sponsorship/McGregor.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2017/06/20/Marketing-and-Sponsorship/McGregor.aspx

CLOSE