Cowboys QB Dak Prescott on Friday "announced via social media that Pepsi and Frito-Lay have been added" to his list of endorsement deals that already include Adidas and Beats By Dre. In Dallas, Jon Machota wrote Prescott has "quickly become one of the faces of the league," and with that popularity "comes lucrative endorsement deals" (DALLAS MORNING NEWS, 5/6).
STEP INTO THE RING: In Baltimore, Jeff Barker wrote boxing is "getting a lift" from British heavyweight champ Anthony Joshua, and he has become an "important asset for Under Armour because he's demonstrating crossover appeal." Joshua is "particularly valuable" because UA, whose biggest market is North America, is "seeking to extend its global reach." After Joshua's victory over Wladimir Klitschko on April 29, UA "collaborated with English rapper Kano on a video" (Baltimore SUN, 5/6).
THE MEAT OF IT: MLIVE.com's Eric Woodyard reported Pistons C Andre Drummond on Saturday attended a "launch party for his signature burger" -- The Dre Burger -- with Michigan-based chain Halo Burger. Nearly 200 fans "lined up outside the Halo Mobile food truck" in Fenton, Mich., for free burgers, autographs and photos with Drummond (MLIVE.com, 5/6).
