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Marketing and Sponsorship

Kevin Love, Saxx Release Signature Underwear Collection Featuring Five Designs

Cavaliers F Kevin Love has "unveiled his signature collection of underwear" by Saxx, one of the "fastest growing underwear companies in North America," according to Joey Morona of the Cleveland PLAIN DEALER. The deal was announced back in February but the garments "only recently hit the market." Love: "I really put my thumbprint on it and trusted the brand to bring the vision to life. I couldn't be happier with how the collection turned out." The collection includes "five designs available in boxer briefs and a longer, crossover style." They are "available starting at $31.95." Love is also a spokesmodel for Banana Republic (Cleveland PLAIN DEALER, 4/13). Each panel and stitch was designed with Love’s ideas. For example, the waistband on the Fuse in Eastwood is inspired from the print of the poncho Clint Eastwood wears in "A Fistful of Dollars," "For a Few Dollars More" and "The Good, the Bad and the Ugly" (Saxx).

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SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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