Menu
Marketing and Sponsorship

CBS' Colbert Talks Up Tom Brady's New Health Food Meal Subscription Endorsement Deal

Patriots QB Tom Brady's recent endorsement deal with plant-based meal subscription service Purple Carrot drew the attention of CBS' Stephen Colbert, who spent a few minutes during Friday's "Late Show" to address Brady's "notoriously healthy diet." Saying that Purple Carrot is "named after one of the healthiest euphemisms for a penis," Colbert noted the line of meals includes a "ramen bowl with charred broccolini and gingered amaranth, and crispy turnip cakes with quinoa tabbouleh and za’atar yogurt." Colbert said, "By the way, if you're not gingering your amaranth, you're an idiot." He added, "Brady is clearly excited about the partnership. ... Eating like Tom Brady isn't the part of his life that you fantasize about. Please, let me know when there's a subscription service that mails you a supermodel, championship rings and $24 million a year. If not, I might just stick to watching football and drinking my weight to nacho cheese” (“The Late Show,” CBS, 3/11).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2017/03/13/Marketing-and-Sponsorship/Brady-Food.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2017/03/13/Marketing-and-Sponsorship/Brady-Food.aspx

CLOSE