Marketing and Sponsorship

Cubs' Jake Arrieta Adds To Marketing Portfolio With Fanatics Deal For Collectibles/Memorabilia

By Austin Karp 3.2.2017

Fanatics has signed Cubs P Jake Arrieta to a collectibles and memorabilia partnership, marking the '15 Cy Young Award winner's first exclusive autograph deal. Fanatics Authentic, the company's memorabilia division, will be the sole distributor of authentic Arrieta-signed memorabilia, including game-used pieces from the '16 World Series. Arrieta, who will be in attendance at the Fanatics Authentic show in Chicago in May, joins Cubs 3B Kris Bryant and 1B Anthony Rizzo, former MLBer David Ortiz, Warriors G Stephen Curry, former NFLer Peyton Manning and UFC fighter Conor McGregor as athletes who have signed on with Fanatics for collectibles/memorabilia. Arrieta's other marketing deals include Mizzen+Main and SAXX Underwear.

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