Cavaliers F LeBron James is "expanding into television," as SpringHill Entertainment has "sold its first scripted project to a broadcast network and it's set in the world of sports," according to Lesley Goldberg of the HOLLYWOOD REPORTER. SpringHill, James' production company, has sold an "untitled drama to NBC, which has handed out a script-plus-penalty commitment for the project about a brilliant doctor who specializes in treating the world's greatest sports stars." When the doctor "undergoes a health crisis, it forces him to rethink his approach to medicine with the help of a gifted sports psychologist." Orthopedic/sports surgeon Dr. James Andrews is "on board as an executive consultant." James and SpringHill CEO Maverick Carter will exec produce the show, and it marks the production firm's "first broadcast network sale after signing a film and TV pact with Warner Bros. last year" (HOLLYWOODREPORTER.com, 9/9). ESPN.com's Brian Windhorst noted the drama is "based partially" on Andrews (ESPN.com, 9/9). In DC, Matt Bonesteel wrote, "'MRI' would be a good title for this, no? I see franchise opportunities. 'MRI: Miami': He’s taking his talents to South Beach! (Google it.) 'MRI: Concussion Protocol'" (WASHINGTON POST, 9/10).
