Menu
Franchises

Steinbrenner Had To Convince Himself For Yankees To Be Sellers At Trade Deadline

Yankees Managing General Partner Hal Steinbrenner yesterday said the club’s recent move to become sellers at the July trade deadline followed a period of personal resistance on his part. “It’s kind of been my DNA to not trade anybody at the trade deadline. If anything, normally we’re buyers,” Steinbrenner said at the ongoing MLB owners’ meetings in Houston. “So I had to overcome a little bit of DNA issues I think in that regard.” But Steinbrenner said he is pleased with the Yankees’ accelerated push toward a more youth-driven roster. He also is encouraged by fan and sponsor response and an average home attendance of 40,724 per game -- including three sellouts -- since the trade deadline. He added the Yankees will not entirely abandon the pursuit of star veteran players, particularly given that they aid core business elements such as ticket sales and TV ratings. “I’m not naive. This is New York City. Our fans want marquee players, too, and I wanted marquee players because they’re good veterans and they’re good mentors, in many cases, so that’s always going to be there.”

A-ROD TO BE WELCOMED BACK: Steinbrenner added that Alex Rodriguez will be welcomed back into the organization even if he elects to play elsewhere next season. Rodriguez currently has a contract with the Yankees to serve as a special advisor to Steinbrenner and an instructor in ’17. “It’s very flexible,” Steinbrenner said of Rodriguez’s role next year. “And it was intended to be a very flexible situation. We talked to him about it as an option. And I just wanted to let him know about his option. When we talked about ’17, it was just that was when the [player] contract was up. It was just logical to get everything done quickly. ... I don’t know who’s going to approach him in the offseason, if anybody. And I don’t know what he’s going to say. I just don’t.” Marlins President David Samson said his organization has not engaged with Rodriguez despite fervent rumors to the contrary over the past week. “There’s been nothing of it,” Samson said. “I think it’s simply a function of where he’s from. He’s from Miami. If he were from Seattle or somewhere else, that’s where the talk would be centered.”

SBJ Morning Buzzcast: April 29, 2024

A record NFL Draft; An NFL vision for the future; Stadium Plan B emerges in K.C. and a Messi-led record in Foxborough

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2016/08/18/Franchises/Yankees.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2016/08/18/Franchises/Yankees.aspx

CLOSE