The Players' Tribune named former Dolphins Managing Dir of New Stadium Partnerships & Strategy JARED SCHOENFELD VP/Brand Partnership Sales. Schoenfeld also had stints with MSG and CAA. He is TPT’s first sales exec and will report to TPT President JAYMEE MESSLER. Schoenfeld will work out of N.Y. He began with TPT on July 12. Messler said of Schoenfeld, "He will responsible for bringing in new business to TPT, selling custom multimedia partnerships to drive revenue and support the innovative content we are developing" (Liz Mullen, Staff Writer).
EXECS: The Seahawks have "reached an agreement" on an extension with GM JOHN SCHNEIDER, who was "entering the final year of his contract." The deal is "expected to make him" one of the highest-paid NFL GMs (SEATTLE TIMES, 7/25)....The NHRA named PBR Senior VP/Marketing KASEY COLER VP/Marketing & Brand Strategy. He also has had stints with IndyCar and Indianapolis Motor Speedway (NHRA)....NeuLion named former AAC Assistant Commissioner/Branding, Creative & Digital MARK HODGKIN College Product Development Manager, effective Aug. 1 (TWITTER.com, 7/22)....Michigan State Univ. named former Lions VP/Pro Personnel SHELDON WHITE a consultant to the school's football program (DETROITNEWS.com, 7/22)....adidas named former Women's Basketball Coaches Association CEO BETH BASS U.S. Dir of Women's Sports Marketing (adidas)....The United Center promoted GM JIM KOEHLER to VP & GM and Dir of Operations for Levy Restaurants MILAN STOJAKOVIC to Senior VP/Operations for Levy Restaurants. The Chicago-based venue also named Mariners VP/Ballpark Operations JOE MYHRA VP/Business Affairs. All three execs will report to United Center Senior VP/Operations TERRY SAVARISE (THE DAILY)....Boston-based sports analytics firm Fan Manager named marketing agency Merkle VP/Analytic Product Innovation DAVE MELNICK CEO (THE DAILY)....Louisiana Sports HOF Foundation President & CEO LISA BABIN is stepping down later this month. The organization hopes to have a successor named in early September (Louisiana Sports HOF).
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