Menu
Marketing and Sponsorship

NBA Champion Cavaliers Earn Top Spot In Team Merch Sales; Curry Leads Jerseys

The Cavaliers' run to their first NBA championship helped the team land atop the league's best-selling team merchandise list for the first time since January '15. Warriors G Stephen Curry once again topped the league's list of most popular jerseys. Rankings are based on overall sales on NBAStore.com from April through June. Rounding out of the top five are LeBron James, Kobe Bryant, Kyrie Irving and Klay Thompson (NBA). 

MOST POPULAR PLAYERS IN NBA JERSEY SALES
RANK
PLAYER
RANK
PLAYER
1
Warriors G Stephen Curry
9
Spurs F Kawhi Leonard
2
Cavaliers F LeBron James
10
Bulls G Derrick Rose*
3
Lakers G Kobe Bryant*
11
Spurs F Tim Duncan
4
Cavaliers G Kyrie Irving
12
Heat G Dwyane Wade*
5
Warriors G Klay Thompson
13
Trail Blazers G Damian Lillard
6
Thunder G Russell Westbrook
14
Warriors F Andre Iguodala
7
Warriors F Draymond Green
15
Knicks F Kristaps Porzingis
8
Thunder F Kevin Durant*
 
MOST POPULAR TEAMS IN NBA MERCH SALES
RANK
TEAM
RANK
TEAM
1
Cavaliers
6
Spurs
2
Warriors
7
Heat
3
Lakers
8
Raptors
4
Bulls
9
Knicks
5
Thunder
10
Celtics

CHART NOTE: * = Denotes players who retired or changed teams after the '15-16 season.

HEAD START ON THE NEXT LIST: The Warriors sold more than 1,000 Durant No. 35 jerseys on Warriors.com within the first two hours they were available on Thursday, when he officially signed his two-year deal with the club (THE DAILY).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2016/07/08/Marketing-and-Sponsorship/NBA-Jerseys.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2016/07/08/Marketing-and-Sponsorship/NBA-Jerseys.aspx

CLOSE