Chiefs President Mark Donovan said that they "will be broadcasting their preseason games in St. Louis this fall," according to Terez Paylor of the K.C. STAR. Donovan noted that the league "decided to allow any NFL team that could find enough broadcast partners in the area to broadcast its games there for one year." The league’s decision to waive the rule for one year "opened the door for the Chiefs, and other teams, to broadcast its games there without repercussions." Donovan said that the Chiefs "also plan on having shoulder programming -- like coaches shows and Chiefs Rewind -- in St. Louis as well, though they have yet to announce any broadcast partners." Donovan: "What you’re going to see over the next four of five years is a real resurgence of the Chiefs brand in St. Louis. We do have some advantages over the other NFL franchises. ... We’re the only team that can actually market our corporate partnerships as well as our brand in St. Louis, so that’s a big advantage. Again, we’ll do it respectfully, we’ll do it patiently and we’ll do it strategically" (K.C. STAR, 6/22).
