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Marketing and Sponsorship

Make Tennis Great Again: Babolat Sets Up Faux Presidential Campaign For Jack Sock

French tennis equipment company Babolat has "set up a faux presidential campaign" for U.S. player Jack Sock as part of a new marketing campaign, according to Sandra Harwitt of the MIAMI HERALD. Fans who visit JackSockForPresident.com will discover Sock is the "leader you didn't know you needed in t...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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